MENASA Between Worlds

A Bridge Between
the Traditions of
the East and the
Elegance of the West

Middle East architecture backdrop
Middle East detail

Middle East

Where heritage becomes presence.

MENASA Middle East Collection Look
MENASA North Africa Collection Look

North Africa

Where craft becomes character.

South Asia snow mountains backdrop
South Asia mountain detail

South Asia

Where tradition becomes expression.

MENASA South Asia Collection Look

Bahrain National Day

December 2025

Bahrain National Day presentation
Bahrain National Day gathering
Behind the Pieces backdrop

Behind the Pieces

The codes of the house, revealed in detail.

The Falcon

The Falcon

The Mosaic

The Mosaic

The Lining

The Lining

The Mark

The Mark

The Material

The Material

786

786

Café de Flore — The Falcon

The Falcon

Across the Gulf, the falcon signifies vision, discipline and command. MENASA reduces its form into geometry.

The Falcon Hoodie
Inspired by MENASA regions backdrop

Inspired by the Middle East, North Africa and South Asia.

In Form

References become line, proportion and material.

Drawn
STAGE 1

Drawn

The first line.

Formed
STAGE 2

Formed

Shape and proportion.

Finished
STAGE 3

Finished

The final mark.

What Follows

What Follows

Rooted in MENASA. Open to the wider East.

The first chapter is already in motion.

Mediterranean Gateway Backdrop
ORIENT CLUB 786 - LONDON & DUBAI

Join the Orient Club

One signup for the house. Register for First Drop news, numbered-edition updates, and lifetime Orient Club correspondence.

  • - Early access to drops
  • - Archive notes & craft stories
  • - Membership pathway for founding patrons

Register your place

Designed to be lived in. Made to be remembered. Enter the house once - Orient Club and house updates together.

star

The Archive Index

Brand story, symbols, and house language - held in one register.

01

MENASA Meaning

MENASA stands for Middle East, North Africa and South Asia - the three geographies that shape our silhouette, pattern language and story.

02

Logo Story

The mark is built from restraint and geometry - a house seal rather than a trend logo, designed to read as permanence on cloth and card.

03

The Horse

Silent power and nobility. Across Eastern heritage the horse stands for grace held in stillness - a posture we cut into garments.

04

The Falcon

Vision, patience and ascent. The falcon anchors our signature hoodie - framed in Islamic geometry as order and focus.

05

Geometry

Girih and mosaic logic - repetition that creates calm. Geometry is our grammar for print, embroidery and spatial composition.

06

786

Orient Club 786 - London & Dubai. A house number for founding patrons: numbered cards, first access, never repeated.

07

Brand History

Established 2024 as a contemporary clothing house. First Drop introduces numbered cotton pieces - wearable art rooted in heritage, cut for now.

Concept Study Concept Study

Concept Study

Exploratory visual research for the house - form, speed and geometry studied as reference, not a product claim.